One-year-old Stella’s bouncy house may not have been monogrammed, but her custom slide and ball pit was. "I'm hoping that years 6-9 will be destination birthdays, and for year 10 we can resume a themed bash," Chiu says. For his latest (he turned 5), he insisted on a firefighter vibe and so his parents rented out the L.A. "His first birthday was an expression of our overwhelming joy for not only being able to finally have a child, but also the ‘victory’ of surviving a challenging pregnancy." For the record, the family made a donation to the museum, too.īaby G, as he is known to her fans, has had a themed affair for each birthday since. "After 10 years of trying to conceive, seven rounds of IVF, and numerous doctors telling us that we should abandon any thoughts of being biological parents, the birth of Gabriel was a complete miracle," she says. And if they happen to have a seven-figure spending limit, then so what?įor Bling Empire star Christine Chiu, her son's first birthday party in 2019-they recreated the Santa Monica Pier in a wing of the Cayton Children's Museum, complete with rides, games, entertainers, even a claw machine dispensing Gucci shoes and bags- was about more than just throwing a grand event. To be fair, most of the time parents' intentions are pure: they simply want to celebrate their children with their closest friends and family. Wedding reception or first birthday party? Kris Kan/Mary Michelle/PartySlate Which begs the question: who are these parties really for? Never mind that humans don't remember much before age 7. and beyond-try six figures, sometimes seven, which they'll happily shell out to ensure their one-year-old has a birthday she'll never forget. But a $75,000 price tag? Actually for the superrich-in L.A. "A two-year-old's birthday has become a bat mitzvah-level party."Ī recent piece in the New York Times reported on this phenomenon, zooming in on the moneyed enclaves of Los Angeles, where rich moms routinely spend five figures on fancy parties for their toddlers. Why wait until they're 16 to throw that blowout bash when you can have one when they're 3? "Now it's to a degree unlike what we've seen before," Costalas says. For parents of a certain milieu, every year has become a milestone worthy of over-the-top celebration. "I mean, this is in my best interest-we need irrational people doing extravagant things so that we can keep working." It's a ripe time to be in the business these days, especially in the burgeoning category of children's parties. "I find people to be extremely irrational when it comes to their kids," event planner Vivia Costalas tells T&C.
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